Monday, 11 November 2013

The Selfish giant case study

From the trailer I can see that the genre is drama, and its purpose is to have an effect on the audience in a way that will make them either feel upset or sympathetic.

Marketing techniques:

Poster:













Facebook:












 Twitter:
The film will be released in many European countries, such as Sweden and France. The film will also be exhibited overseas in the USA and Brazil. Most of these will be at film festivals. Due to this the film opened for release in different countries, due to their festivals. For example the film was shown at the Cannes Film Festival on 16th May 2013, this was the first screening. 
Positive feedback:
 “So hauntingly perfect is Barnard’s film, and so skin-pricklingly alive does it make you feel to watch it, that at first you can hardly believe the sum of what you have seen: the astonishingly strong performances from her two young, untutored leads; Barnard’s layered script; Mike Eley’s snow-crisp cinematography that makes the streets of Bradford shine…
“Like Ken Loach’s Kes, the film knells with myth: we get a keen sense of an older, purer England buried somewhere underneath all this junk, from the early wide shots of horses in meadows, idling belly-deep in morning mist, to the extraordinary, almost wordless final sequence that hints at redemption and reincarnation.” — Robbie Collin, Telegraph
“Barnard’s storytelling is heartfelt and passionate, fluent and supremely confident and this is a heart-wrenching movie with some stunning set pieces… This is a fine film.” — Peter Bradshaw, The Guardian
The film is one of a low budget.
The main distributors for the film are: CinĂ©art, Pyramide Distribution, Sundance Selects, Front Row Filmed Entertainment and Rialto Distribution. 
It has been named the Best European film. It was awarded the Europa Cinemas Best European Film in the Directors' film section.
The general census by UK newspapers is that it is a must-see and is highly tipped to be a masterpiece. It has been nominated for several awards across, not only Europe, but Australasia and America.   

Sunday, 3 November 2013

Production, Distribution and Exhibition

Production: Production refers to the stages that need to be completed in order to create the finished product. This also refers to any type of media production, e.g. television or the film industry. The production process is split into three main sections, this includes:

  • Pre-production: This includes the planning or storyboard for the media production.
  • The Production: This is the actual shooting, filming or recording.
  • Post-production: This is the editing and all the other processes that help create the finished product.
Distribution: Distribution refers to getting your film/television show noticed amongst the public. This means trying to ensure as many people go and see the film/television show as possible. Distributers for films, for example, will try and ensure cinema screenings and create a buzz around the film. Each film/television programme has its own budget. The better funded the film/television programme, the more money can be spent on distributing methods, such as posters or interviews on radio or TV.  This is why big Hollywood film companies are able to attract big audiences rather than independent companies.  

Exhibition: Exhibition is the retail branch of the film industry, and refers to the screening of the film. The job of the exhibiter is to sell the experience of the movie to the paying customers. They have the job of promoting and presenting the film and have a big influence on box-office success, also the reception of the film. Therefore they try and ensure big audiences against other films, whom are competing for their audiences.